Shopify maintenance and care plans for stores that keep changing.

A care plan has two parts: a block of development hours for the requests you send, and a set of checks we run every month whether you ask or not. The checks catch the problems that don’t announce themselves, such as a tracking event that stopped or a page that got slower.

Requests come in by email or WhatsApp. Each one gets a short reply confirming what we’ll do and when, then the work is done on a duplicate theme where it touches code, tested and published with your approval. A change log records every edit, so if something breaks later, the cause is easy to find.

Theme updates are planned rather than avoided. Shopify’s guide to updating themes explains how theme updates work; we keep custom code documented so updates can be applied with a clear list of what to carry over, and we test the updated theme before publishing.

Apps are reviewed every month: what’s installed, what it costs, what it loads and whether it’s still used. Unused apps are removed with their leftover code, which keeps the store fast and the bill shorter. Speed is checked against Core Web Vitals, and bigger speed problems become a site speed project.

Tracking is checked against orders. We compare purchases in GA4 and the ad platforms with Shopify orders each month, so a broken pixel after an app update is found within weeks, not at the end of a quarter. That’s the same check our tracking service relies on.

Seasonal peaks get planned. Before your busiest weeks we check speed, tracking, apps and checkout paths, prepare collection pages and banners, and agree a change freeze for the days when nothing should move. After the peak, the backlog of non-urgent requests is picked up again.

Shopify itself changes too. When platform updates affect themes, checkout, apps or tracking, we check what applies to your Shopify store and plan the work, so changes like the 2026 checkout tracking update are handled before they cause problems.

Access stays tidy throughout. We work through a collaborator or staff account with only the permissions the work needs, document every app and integration that has access to the store, and flag old accounts or apps that no longer need it, so your Shopify maintenance includes the security basics.

Unused hours don’t vanish into a black box: the monthly report shows what was done, how long it took and what’s planned next, and larger requests are quoted separately before any work starts. Shopify releases new API versions on a quarterly schedule, and Shopify CLI blocks deploys that target versions older than 12 months, so we keep custom code on a supported version. Speed is judged against Google’s Core Web Vitals thresholds: main content within 2.5 seconds, a response to input within 200 milliseconds and layout shift of 0.1 or less.